Annual guide recognizes the channel’s top partner programs
San Jose, Calif., April 2, 2018 – Virtual Instruments, the leader in application-centric infrastructure performance management (IPM), announced today that CRN®, a brand of The Channel Company, has given Virtual Instruments a 5-Star rating in its 2018 Partner Program Guide. This annual guide is the definitive listing of partner programs from technology vendors that provide products and services through the IT channel. The 5-Star Partner Program Guide rating recognizes an elite subset of companies that offer solution providers the best partnering elements in their channel programs.
To determine the 2018 5-Star ratings, The Channel Company’s research team assessed each vendor’s partner program based on investments in program offerings; partner profitability; partner training; education and support; marketing programs and resources; sales support; and communication.
The Virtual Instruments Partner (VIP) Program is designed to recognize channel partners’ expertise in enterprise technologies such as server virtualization, storage, storage networking, application performance management, and cloud infrastructure technologies. By participating in the program, value-added reseller (VAR) partners gain access to rewards and resources to drive sales, create new opportunities, expand their solution portfolio, increase profitability, and differentiate themselves from their competition.
Unlike traditional partner programs, upward progression through the VIP Program is primarily dependent on the introduction of new customer opportunities into Virtual Instruments’ sales pipeline, not on compliance requirements or revenue levels. Partners are protected with a well-defined deal registration process that provides further rewards to VARs who originate opportunities on their own.
“Finding the right technology vendor to partner with can be a daunting task, given the vast array of choices now available to solution providers,” said Robert Faletra, Executive Chairman of The Channel Company. “CRN’s Partner Program Guide and 5-Star ratings help them narrow the field and find the best fit, identifying the most rewarding partner programs and providing crucial insight into their strengths and benefits. We are pleased to present our 2018 PPG list, recognizing the strongest and most successful partner programs in the channel today.”
“Enterprises are increasingly demanding flexibility when it comes to the solutions they implement, and the best way to ensure that need is met is for companies to build an open ecosystem through mutually beneficial relationships,” said Paul Brodie, Vice President of Channels at Virtual Instruments. “Together, Virtual Instruments and our partners deliver solutions that guarantee the performance and availability of mission critical applications while minimizing IT infrastructure costs. We’re proud to be recognized for those efforts through our 5-Star Partner Program Guide rating awarded by CRN and The Channel Company.”
The 2018 Partner Program Guide will be featured in the April issue of CRN and online at www.CRN.com/ppg.
@TheChannelCo names @Virtual_Inst to @CRN 2018 Partner Program Guide #CRNPPG www.CRN.com/ppg
About Virtual Instruments
Virtual Instruments is the leader in application-centric infrastructure performance management. It provides comprehensive infrastructure instrumentation and performance analytics for enterprise data centers. The company’s solutions give IT teams deep workload visibility and actionable insights into their end-to-end systems across the hybrid data center. Virtual Instruments empowers companies to maximize the performance, availability and utilization of their production IT infrastructure. Virtual Instruments has over 500 customers, including enterprise IT, cloud service providers and storage vendors. The privately held company is headquartered in San Jose, Calif. For more information, visit https://www.virtualinstruments.com.
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
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Virtual Instruments Contact:
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+1 415 800-5383
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The Channel Company
+1 508 416-1195